The Format Lab
Find your signature video format through structured experimentation.
Objective: Test multiple video formats systematically to discover which format fits your strengths, audience, and niche best - then commit to it.
Category: Craft | 6 videos | 4-6 weeks | 14 steps
Sprint Steps
- Why Format Matters More Than Topics (READ - Foundation)
- Choose Your Niche (FORMAT_LAB_SELECT - Foundation)
- Study Format Examples (FORMAT_LAB_WATCH - Foundation)
- Map 3 Formats You Could Own (RESEARCH - Foundation)
- Commit to Testing 3 Formats (REFLECT - Foundation)
- Format A - Video 1 (PUBLISH - Deliberate Practice)
- Format A - Video 2 (PUBLISH - Deliberate Practice)
- Format B - Video 1 (PUBLISH - Deliberate Practice)
- Format B - Video 2 (PUBLISH - Deliberate Practice)
- Format C - Video 1 (PUBLISH - Deliberate Practice)
- Format C - Video 2 (PUBLISH - Deliberate Practice)
- Compare All 6 Videos (FORMAT_LAB_PUBLISH - Deliberate Practice)
- Format Lab Results (EVALUATE - Evaluation)
- Commit to Your Signature Format (REFLECT - Evaluation)